Technique T0039: Bait Influencer
Summary: Influencers are people on social media platforms who have large audiences.
Threat Actors can try to trick Influencers such as celebrities, journalists, or local leaders who aren’t associated with their campaign into amplifying campaign content. This gives them access to the Influencer’s audience without having to go through the effort of building it themselves, and it helps legitimise their message by associating it with the Influencer, benefitting from their audience’s trust in them.
Tactic: TA17 Maximise Exposure
| Associated Technique |
Description |
| Incident |
Descriptions given for this incident |
Technique T0039: Bait Influencer
Summary: Influencers are people on social media platforms who have large audiences.
Threat Actors can try to trick Influencers such as celebrities, journalists, or local leaders who aren’t associated with their campaign into amplifying campaign content. This gives them access to the Influencer’s audience without having to go through the effort of building it themselves, and it helps legitimise their message by associating it with the Influencer, benefitting from their audience’s trust in them.
Tactic: TA17 Maximise Exposure
| Associated Technique |
Description |
| Incident |
Descriptions given for this incident |
Technique T0039: Bait Influencer
Summary: Influencers are people on social media platforms who have large audiences.
Threat Actors can try to trick Influencers such as celebrities, journalists, or local leaders who aren’t associated with their campaign into amplifying campaign content. This gives them access to the Influencer’s audience without having to go through the effort of building it themselves, and it helps legitimise their message by associating it with the Influencer, benefitting from their audience’s trust in them.
Tactic: TA17 Maximise Exposure
| Associated Technique |
Description |
| Incident |
Descriptions given for this incident |
