Technique T0050: Leverage Echo Chambers/Filter Bubbles

Summary: An echo chamber refers to an internet subgroup, often along ideological lines, where individuals only engage with “others with which they are already in agreement.” A filter bubble refers to an algorithm's placement of an individual in content that they agree with or regularly engage with, possibly entrapping the user into a bubble of their own making. An operation may create these isolated areas of the internet by match existing groups, or aggregating individuals into a single target audience based on shared interests, politics, values, demographics, and other characteristics. Echo chambers and filter bubbles help to reinforce similar biases and content to the same target audience members.
Belongs to tactic stage: TA08

Incident	Descriptions given for this incident
I00033 China 50cent Army	domestic social media influence operations focus primarily on “cheerleading” or presenting or furthering a positive narrative about the Chinese state
I00053 China Huawei CFO Arrest	Extend digital the physical space… gatherings ie: support for Meng outside courthouse

Counters	Response types
C00012 Platform regulation	D02
C00044 Keep people from posting to social media immediately	D03
C00074 Identify and delete or rate limit identical content	D02
C00086 Distract from noise with addictive content	D04
C00087 Make more noise than the disinformation	D04
C00128 Create friction by marking content with ridicule or other "decelerants"	D03
C00162 Unravel/target the Potemkin villages	D03

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