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18 lines
2.7 KiB
Markdown
18 lines
2.7 KiB
Markdown
# Technique T0092: Build Network
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* **Summary**: Operators build their own network, creating links between accounts -- whether authentic or inauthentic -- in order amplify and promote narratives and artefacts, and encourage further growth of ther network, as well as the ongoing sharing and engagement with operational content.
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* **Belongs to tactic stage**: TA15
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| Incident | Descriptions given for this incident |
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| -------- | -------------------- |
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| [I00108 How you thought you support the animals and you ended up funding white supremacists](../../generated_pages/incidents/I00108.md) | <i>This article examines the white nationalist group Suavelos’ use of Facebook to draw visitors to its website without overtly revealing their racist ideology:<br><br>Suavelos uses Facebook and other platforms to amplify its message. In order to bypass the platforms’ community standards and keep their public pages active, Facebook pages such as “I support the police” are a good vehicle to spread a specific agenda without claiming to be racist. In looking back at this Facebook page, we followed Facebook’s algorithm for related pages and found suggested Facebook pages<br><br>[...]<br><br>This amplification strategy on Facebook is successful, as according to SimilarWeb figures, it attracts around 111,000 visits every month on the Suavelos.eu website.<br><br>[...]<br><br>Revenue through online advertisements can be achieved by different platforms through targeted advertisements, like Google Adsense or Doubleclick, or related and similar sponsored content, such as Taboola. Accordingly, Suavelos.eu uses both of these websites to display advertisements and consequently receives funding from such advertisements.<br><br>Once visitors are on the website supporting its advertisement revenue, Suavelos’ goal is to then turn these visitors into regular members of Suavelos network through donations or fees, or have them continue to support Suavelos. </i><br><br>Suevelos created a variety of pages on Facebook which presented as centring on prosocial causes. Facebook’s algorithm helped direct users to these pages (T0092: Build Network, T0151.001: Social Media Platform, T0153.006: Content Recommendation Algorithm, T0151.003: Online Community Page, T0143.208: Social Cause Persona).<br><br>Suevelos used these pages to generate traffic for their WordPress site (T0122: Direct Users to Alternative Platforms, T0152.003: Website Hosting Platform, T0152.004: Website Asset), which used accounts on a variety of online advertising platforms to host adverts (T0146: Account Asset, T0153.005: Online Advertising Platform). |
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| Counters | Response types |
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| -------- | -------------- |
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