DISARMframeworks/generated_pages/incidents/I00067.md

Incident I00067: Understanding Information disorder

• Summary: In this report Claire Wardle describes seven types of mis- and disinformation.

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Reference	Pub Date	Authors	Org	Archive
https://firstdraftnews.org/long-form-article/understanding-information-disorder/	2020/09/22	Claire Wardle	First Draft	https://web.archive.org/web/20210330030913/https://firstdraftnews.org/long-form-article/understanding-information-disorder/

Technique	Description given for this incident
T0143.004 Parody Persona	IT00000217 “In France, in the lead-up to the 2017 election, we saw [the] labeling content as ‘‘satire” as a deliberate tactic. In one example, written up by Adrien Sénécat in Le Monde, it shows the step-by-step approach of those who want to use satire in this way.” “PHASE 1: Le Gorafi, a satirical site [which focuses on news/current affairs], ‘‘reported” that French presidential candidate Emmanuel Macron feels dirty after touching poor people’s hands. This worked as an attack on Macron as he is regularly characterized as being out of touch and elitist. “PHASE 2: Hyper-partisan Facebook Pages used this ‘‘claim” and created new reports, including footage of Macron visiting a factory, and wiping his hands during the visit. “PHASE 3: The videos went viral, and a worker in another factory challenged Macron to shake his ‘‘dirty, working class hands.” The news cycle continued.” In this example a satirical news website (T0097.202: News Outlet Persona, T0143.004: Parody Persona) published a narrative claiming Macron felt dirty after touching poor people’s hands. This story was uncritically amplified without the context that its origin was a parody site, and with video content appearing to support the narrative.
T0143.004 Parody Persona	IT00000218 “A 2019 case in the US involved a Republican political operative who created a parody site designed to look like Joe Biden’s official website as the former vice president was campaigning to be the Democratic nominee for the 2020 presidential election. With a URL of joebiden[.]info, the parody site was indexed by Google higher than Biden’s official site, joebiden[.]com, when he launched his campaign in April 2019. The operative, who previously had created content for Donald Trump, said he did not create the site for the Trump campaign directly. “The opening line on the parody site reads: “Uncle Joe is back and ready to take a hands-on approach to America’s problems!” It is full of images of Biden kissing and hugging young girls and women. At the bottom of the page a statement reads: “This site is political commentary and parody of Joe Biden’s Presidential campaign website. This is not Joe Biden’s actual website. It is intended for entertainment and political commentary only.”” In this example a website was created which claimed to be a parody of Joe Biden’s official website (T0143.004: Parody Persona). Although the website was a parody, it ranked higher than Joe Biden’s real website on Google search.

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