# Technique T0046: Use Search Engine Optimisation

* **Summary**: Manipulate content engagement metrics (ie: Reddit & Twitter) to influence/impact news search results (e.g. Google), also elevates RT & Sputnik headline into Google news alert emails. aka "Black-hat SEO"

* **Belongs to tactic stage**: TA08


| Incident | Descriptions given for this incident |
| -------- | -------------------- |



| Counters | Response types |
| -------- | -------------- |
| [C00117 Downgrade / de-amplify so message is seen by fewer people](../../generated_pages/counters/C00117.md) | D04 |


DO NOT EDIT ABOVE THIS LINE - PLEASE ADD NOTES BELOW