DISARM

P01 Plan P01 Plan P01 Plan P02 Prepare P02 Prepare P02 Prepare P02 Prepare P02 Prepare P02 Prepare P03 Execute P03 Execute P03 Execute P03 Execute P03 Execute P03 Execute P04 Assess
TA01 Plan Strategy TA02 Plan Objectives TA03 Target Audience Analysis TA04 Develop Narratives TA05 Develop Content TA06 Establish Social Assets TA07 Establish Legitimacy TA08 Microtarget TA09 Select Channels and Affordances TA10 Conduct Pump Priming TA11 Deliver Content TA12 Maximize Exposure TA13 Drive Online Harms TA14 Drive Offline Activity TA15 Persist in the Information Environment TA16 Assess Effectiveness
T0001 Determine Target Audiences T0003 Dismiss T0010 Map Target Audience Information Environment T0013 Develop New Narratives T0020 Reuse Existing Content T0029 Create Inauthentic Accounts T0041 Compromise legitimate accounts T0047 Create Clickbait T0051 Chat apps T0063 Trial content T0070 Deliver Ads T0074 Flooding the Information Space T0080 Harass T0085 Encourage Attendance at Events T0090 Conceal People T0095 Measure Performance
T0002 Determine Strategic Ends T0004 Distort T0011 Identify Social and Technical Vulnerabilities T0014 Leverage Existing Narratives T0021 Develop Text-based Content T0030 Recruit bad actors T0042 Create fake experts T0048 Purchase Targeted Advertisements T0052 Livestream T0064 Bait legitimate influencers T0071 Post Content T0075 Amplify Existing Narrative T0081 Censor social media as a political force T0086 Organize Events T0091 Conceal Operational Activity T0096 Measure Effectiveness
T0005 Distract T0012 Segment Audiences T0015 Develop Competing Narratives T0022 Develop Image-based Content T0031 Cultivate ignorant agents T0043 Create personas T0049 Create Localized Content T0053 Social Networks T0065 Seed Kernel of truth T0072 Comment or Reply on Content T0076 Cross-Posting T0082 Control Information Environment through Offensive Cyberspace Operations T0087 Conduct fundraising T0092 Conceal Infrastructure T0097 Measure Effectiveness Indicators (or KPIs)
T0006 Dismay T0016 Leverage Conspiracy Theory Narratives T0023 Develop Video-based Content T0032 Build Network T0044 Establish Inauthentic News Sites T0050 Leverage Echo Chambers/Filter Bubbles T0054 Media Sharing Networks T0066 Seed distortions T0073 Attract Traditional Media T0077 Incentivize Sharing T0083 Suppress Opposition T0088 Physical Violence T0093 Exploit TOS/Content Moderation
T0007 Divide T0017 Integrate Target Audience Vulnerabilities into Narrative T0024 Develop Audio-based Content T0033 Acquire/ recruit Network T0045 Prepare Assets Impersonating Legitimate Entities T0055 Discussion Forums T0067 Use fake experts T0078 Manipulate Platform Algorithm T0084 Platform Filtering T0089 Merchandising/ Advertising T0094 Play the long game
T0008 Degrade Adversary T0018 Respond to Breaking News Event or Active Crisis T0025 Generate information pollution T0034 Infiltrate Existing Networks T0046 Co-opt Trusted Sources T0056 Bookmarking and Content Curation T0068 Use Search Engine Optimization T0079 Direct Users to Alternative Platforms
T0009 Facilitate State Propaganda T0019 Demand insurmountable proof T0026 Distort facts T0035 Create Inauthentic Social Media Pages and Groups T0057 Blogging and Publishing Networks T0069 Employ Commercial Analytic Firms
T0027 Create hashtags and search artifacts T0036 Create inauthentic websites T0058 Consumer Review Networks
T0028 Obtain Private Documents T0037 Prepare Physical Broadcast Capabilities T0059 Online polls
T0038 Develop Owned Media Assets T0060 Formal Diplomatic Channels
T0039 Prepare fundraising campaigns T0061 Traditional Media
T0040 Leverage Content Farm T0062 Email