# Technique T0072.002: Demographic Segmentation * **Summary**: An influence operation may target populations based on demographic segmentation, including age, gender, and income. Demographic segmentation may be useful for influence operations aiming to change state policies that affect a specific population sector. For example, an influence operation attempting to influence Medicare funding in the United States would likely target U.S. voters over 65 years of age. * **Belongs to tactic stage**: TA13 | Incident | Descriptions given for this incident | | -------- | -------------------- | | Counters | Response types | | -------- | -------------- | DO NOT EDIT ABOVE THIS LINE - PLEASE ADD NOTES BELOW