# Tactic TA12: Measure Effectiveness

* **Summary:** Measure effectiveness of incident, for use in planning future events

* **Belongs to phase:** P04



| Tasks |
| ----- |
| [TK0028 evaluation](../generated_pages/tasks/TK0028.md) |
| [TK0029 post-mortem](../generated_pages/tasks/TK0029.md) |
| [TK0030 after-action analysis](../generated_pages/tasks/TK0030.md) |
| [TK0042 OPSEC for TA12](../generated_pages/tasks/TK0042.md) |



| Techniques |
| ---------- |
| [T0062 Behaviour changes](../generated_pages/techniques/T0062.md) |
| [T0063 Message reach](../generated_pages/techniques/T0063.md) |
| [T0064 Social media engagement](../generated_pages/techniques/T0064.md) |



| Counters | Response types |
| -------- | -------------- |
| [C00140 "Bomb" link shorteners with lots of calls](../generated_pages/counters/C00140.md) | D03 |
| [C00148 Add random links to network graphs](../generated_pages/counters/C00148.md) | D04 |
| [C00149 Poison the monitoring & evaluation data](../generated_pages/counters/C00149.md) | D04 |


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