# Technique T0134: Measure Effectiveness Indicators (or KPIs)
**Summary**: Ensuring that Key Performance Indicators are identified and tracked, so that the performance and effectiveness of campaigns, and elements of campaigns, can be measured, during and after their execution.
**Tactic**: TA12 Assess Effectiveness
| Associated Technique | Description |
| --------- | ------------------------- |
| Incident | Descriptions given for this incident |
| -------- | -------------------- |
| Counters | Response types |
| -------- | -------------- |
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