# Technique T0059: Play the long game

* **Summary**: Play the long game refers to two phenomena: 1. To plan messaging and allow it to grow organically without conducting your own amplification. This is methodical and slow and requires years for the message to take hold 2. To develop a series of seemingly disconnected messaging narratives that eventually combine into a new narrative.

* **Belongs to tactic stage**: TA11


| Incident | Descriptions given for this incident |
| -------- | -------------------- |



| Counters | Response types |
| -------- | -------------- |
| [C00042 Address truth contained in narratives](../generated_pages/counters/C00042.md) | D04 |
| [C00084 Modify disinformation narratives, and rebroadcast them](../generated_pages/counters/C00084.md) | D03 |


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