Awesome-Mirrors/search-engine-optimization
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add some links

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Marco Biedermann 2015-02-24 23:13:53 +01:00
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@ -22,7 +22,7 @@ A helpful checklist / collection of Search Engine Optimization (SEO) tips and te
## URL ## URL
* **Descriptive URLs:** use a descriptive page url, which should reflect your targeted keyword * **Descriptive URLs:** use a descriptive page url, which should reflect your targeted keyword
* **[Subdomain or subfolder](https://www.youtube.com/watch?v=_MswMYk05tk):** subdomains are seen as separate domains * **[Subdomain or subfolder](https://www.youtube.com/watch?v=_MswMYk05tk):** subdomains are seen as separate domains
* **Hyphans:** split words using hyphans * **[Hyphens](https://www.youtube.com/watch?v=AQcSFsQyct8):** split words using hyphens
* **[www or no-www](https://support.google.com/webmasters/answer/44231):** provide both domains, but set a prefered version in Google Webmaster Tools * **[www or no-www](https://support.google.com/webmasters/answer/44231):** provide both domains, but set a prefered version in Google Webmaster Tools
* **[Localisation](https://support.google.com/webmasters/answer/62399):** chookse a country-specific domain, for better local search results * **[Localisation](https://support.google.com/webmasters/answer/62399):** chookse a country-specific domain, for better local search results
* **[HTTPS](http://googlewebmastercentral.blogspot.be/2014/08/https-as-ranking-signal.html):** Security is a top priority for Google * **[HTTPS](http://googlewebmastercentral.blogspot.be/2014/08/https-as-ranking-signal.html):** Security is a top priority for Google
@ -32,7 +32,7 @@ A helpful checklist / collection of Search Engine Optimization (SEO) tips and te
## Meta Information ## Meta Information
* **Title:** each page shound have a unique speaking title (60 - 100 characters) * **Title:** each page shound have a unique speaking title (60 - 100 characters)
`<title>Website Title</title>` `<title>Website Title</title>`
* **Description:** each page should have a unique description (max. 160 characters) * **[Description](https://www.youtube.com/watch?v=W4gr88oHb-k):** each page should have a unique description (max. 160 characters)
`<meta name="description" content="">` `<meta name="description" content="">`
## Keywords ## Keywords
@ -48,12 +48,12 @@ A helpful checklist / collection of Search Engine Optimization (SEO) tips and te
* **Content:** Content matters the most in SEO * **Content:** Content matters the most in SEO
* **Headings:** Clear structure `H1` -` H6` max. 70 characters long * **Headings:** Clear structure `H1` -` H6` max. 70 characters long
* **Strong:** use `strong` tag to highlight your targeted keyword * **Strong:** use `strong` tag to highlight your targeted keyword
* **Uniqueness:** do not provide duplicated content, use unique content types * **[Uniqueness](https://www.youtube.com/watch?v=mQZY7EmjbMA):** do not provide duplicated content, use unique content types
* **Length:** article should be at least 300 words * **Length:** article should be at least 300 words
* **Freshness:** new content is important. Updating pages or regulary posting is recommended * **Freshness:** new content is important. Updating pages or regulary posting is recommended
## Images ## Images
* **File name:** use a short descriptive name * **[File name](https://www.youtube.com/watch?v=h2SWuUobbr0):** use a short descriptive name
* **Alt tag:** add an alt-tag this a description of the image (60 - 70 characters) * **Alt tag:** add an alt-tag this a description of the image (60 - 70 characters)
* **Dimentions:** add the `width=""` and `height=""` attributes to the image * **Dimentions:** add the `width=""` and `height=""` attributes to the image
* **[Responsive Images](http://www.w3.org/TR/html-picture-element/):** serve the most optimized image corresponding to the window size * **[Responsive Images](http://www.w3.org/TR/html-picture-element/):** serve the most optimized image corresponding to the window size