diff --git a/readme.md b/readme.md
index f7fccfe..f7df2ef 100644
--- a/readme.md
+++ b/readme.md
@@ -97,14 +97,14 @@ Elements in beautiful READMEs include, but are not limited to: images, screensho
 
 Embedding an animated gif in your README quickly demonstrates what your project does and catches the reader's eye. Here are a few programs that can help you quickly create gifs for your project:
 
-- [Gifox](https://gifox.io) - **$14.99** - Cleanest UI, hotkeys, lots of advanced features
-- [Gifski](https://github.com/sindresorhus/Gifski#readme) - **FREE** - More vivid colors than the rest, but still keep size low
+- [Gifox](https://gifox.io) - **$14.99** - Clean UI, hotkeys, lots of advanced features.
+- [Gifski](https://github.com/sindresorhus/Gifski#readme) - **FREE** - More vivid colors than the rest, but still keep size low.
 - [Giphy Capture](https://giphy.com/apps/giphycapture) - **FREE** - Easy to upload to giphy.com, slightly annoying UX.
-- [LICEcap](https://www.cockos.com/licecap/) - **FREE** - Less intuitive, more features
+- [LICEcap](https://www.cockos.com/licecap/) - **FREE** - Less intuitive, more features.
 - [Peek](https://github.com/phw/peek#readme) - **FREE** - Simple and easy to use for Linux users.
 - [Recordit](https://recordit.co/) - **FREE** - Simple, clean UI, but auto-uploads to [recordit.co](https://recordit.co/)
 - [ScreenToGif](https://github.com/NickeManarin/ScreenToGif/) - **FREE** - Open source, customizable UI and easily editable GIFs, easy to get started.
-- [terminalizer](https://github.com/faressoft/terminalizer) - **FREE** - Record your terminal and generate animated gif images or share a web player
+- [terminalizer](https://github.com/faressoft/terminalizer) - **FREE** - Record your terminal and generate animated gif images or share a web player.
 - [ttystudio](https://github.com/chjj/ttystudio#readme) - **FREE** - For commandline tools, a terminal-to-gif recorder minus the headaches.
 
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